LAUNCHED -

DEC 2022

行(xíng)業(yè) -

2022年(nián)索菲亞|衣櫃 整家(j♥×iā)定制(zhì) 增城(chéng)總部展廳設計≠™₹(jì)

從(cóng)專業(yè)衣櫃定制(zhì)到(dào)全屋定制(zhì)，再到"♥¶(dào)整家(jiā)定制(zhì)……

我們發現(xiàn)索菲亞一(yī)直在向§↓≠•著(zhe)豐富而多(duō)元的(de)生(shēng)活家(j"→iā)，向著(zhe)潮流生(shēng)活方式引領者的(de)轉變。

回顧索菲亞發展一(yī)直在叠代變化(huà)中，本次展廳設計(jì)彙集了(le)7大(€♣ dà)核心品類、14個(gè)全新系列、8大(dà)風(™✔¶•fēng)格。

從(cóng)品牌視(shì)覺形象的(de)空(kōng÷←∞£)間(jiān)應用(yòng)到(dào)産品展示δ♦™與空(kōng)間(jiān)表現(xiàn)，在1300㎡展廳裡(lǐ)π♥★✘完成一(yī)次由內(nèi)而外(wài)的(de)品牌戰略升級。

U.TIMES從(cóng)“體(tǐ)驗+商業(yè)”的(de)角度探索終端空(kōng)←↔↑間(jiān)運營，在空(kōng)間(jiān)營造上(shàng♦×)借助不(bù)同品類産品統一(yī)研發的(Ω‌de)優勢。

在多(duō)樣化(huà)的(de)生(shēng)活場(chǎng)景中，保持感官上(σφ&∏shàng)的(de)優質體(tǐ)驗，同時(shí)融入精緻的(de)軟裝陳設，為(wèiΩ♣ Ω)消費(fèi)者展現(xiàn)專業(yè)、高(gāo)度定制(z‍±$✔hì)化(huà)的(de)終端業(yè)态。


From professional wardrobeε£ customization to whole house customiza♥∞tion, to whole home customization...©₹✘↕We find that SOGAL has been transforming into λ♥™✘a rich and diverse lifestyle ∞↑÷ home and a trendy lifestyle leader.

Looking back, SOGAL's development has been unβ&dergoing iterative changes. This exhibition →'♥hall design brings tog ↕>ether 7 core categoriπδ∏es, 14 new series, and 8 styl→♦es.From the spatial application of t♥♠he brand visual image to product  βdisplay and spatial perfo♦ φrmance, an inside-out brand strategy upgrade w♥‍as completed in the 1,300-square-meter↓​λ× exhibition hall.

U.TIMES explores terminal s₹λ"pace operations from the£€  perspective of "experience + busine×↕↑ss" and leverages the advantages of unified resσ<‌>earch and development of different categorie★÷←s of products in spacβ¥ e creation.In diverse life scenes, we maintain a high↔<-quality sensory experience while incorp↔<εorating exquisite soft furnishings to ←¥↔≤present consumers with a professional♦π×ε and highly customized t×☆÷$erminal format.



PROJECT -

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More show

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NEW SPACE

構建整家(jiā)定制(zhì)新生(shēng)态

——


索菲亞新展廳不(bù)再局限于空(kōng)間(jiān)的→ (de)基本功能(néng)，客餐廳躍升成為(wèi)互動交流♦≤、設計(jì)洽談的(de)場(chǎng)所，讓生(shēng✘∑λ©)活方式引導終端店(diàn)面的(de)設計(jì)、消費(fèβ≥λi)體(tǐ)驗。


SOGAL new exhibition hall is no longe ©r limited to the basic fun ☆ctions of the space. The guest restaurant☆←×λ has become a place for i£λ₩nteractive communication and→₩∞< design negotiation, 

allowing lifestyle to guide the des↓÷☆ign and consumption experience of♦‍ the terminal store.



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讓空(kōng)間(jiān)不(bù)再是(shì)純粹的(de)産品展示，而是(s♦​♠hì)融合空(kōng)間(jiān)美(m±♥‌®ěi)學、産品功能(néng)、生(sh✘ ♠™ēng)活方式、人(rén)體(tǐ)工(gōng)學……

将整家(jiā)收納作(zuò)為(wèi)體✘↓"€(tǐ)驗核心，強調“專業(yè)定制(zhì)”屬性，從(cóng)深厚的‍​>≠(de)品牌文(wén)化(huà)解讀(dú)、專業(yè)≈™ε的(de)工(gōng)藝展示、測試體(tǐ)驗，

到(dào)生(shēng)活方式的(de)深度研究，诠釋索菲亞整家(jiā)定制(z¥αhì)，是(shì)專業(yè)櫃體(tǐ)定制(zhì)，也(yě)是(shì)潮流生∏γλ≤(shēng)活方式引領者。


Let the space no longer be a pure product ♦$display, but integrate space aesthetics, $¶§×product functions, lifestyle, ergonomics©π≥...

Taking the whole home storage as t↓≈ε™he core of the experience, emph♦§asizing the attribute of "profes☆'sional customization", from th®₩≤e profound interpret¶↓ation of brand culture, professional p♥→rocess display, and testing expe≤​rience,In-depth research into lifestyle explain∑©s Sofia's whole home customization as a <↔professional cabinet customization andφ€∏± a leader in trendy lifes'®tyle.


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    NEW EXPERIENC

    藝術(shù)化(huà)情景體(tǐ)驗

    ——


    以環保為(wèi)主題的(de)藝術(shù)木(mù)門(mén)展€​示區(qū)，通(tōng)過不(bù)同π≈材質搭配，增加空(kōng)間(jiān)的(de)層次，再增加了(le)一(yī)些(xiē)燈÷✔球、白(bái)石小(xiǎo)道(dào)具，

    即刻與周邊氛圍營造聯動打造一(yī)個(gè)強體(tǐ)驗感的(de)場(chǎng)域♥≥₽，讓集中展示不(bù)再單調乏味。


    The artistic wooden door display area wit§ φ'h the theme of environmenγ∞tal protection uses differen♦∏↑δt materials to increase the≥©β✔ level of the space, anπΩα☆d also adds some light balls ©∏β±and white stone props.It instantly creates a lin₹©≠kage with the surrounding‌'♠↔ atmosphere to creat‌✘©e a field with a strong♦$ sense of experience, making ceε ₽♥ntralized display no longer mon↔Ωotonous.


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    WARDROBE SYSTEM

    衣帽間(jiān)生(shēng)活方式

    ——


    人(rén)們對(duì)生(shēng)活品質的(de)要(yào)求越來₹§(lái)越高(gāo)，衣帽間(jiān)也(yě)從 ₽λ(cóng)大(dà)宅專屬逐漸走向尋常百姓家(jλ₩iā)。

    一(yī)個(gè)高(gāo)度定制(λ✔zhì)化(huà)的(de)衣帽間(jiān)，從(cóng)空(kōn"®←g)間(jiān)尺度到(dào)功能(néng≤σ←↑)分(fēn)區(qū)、工(gōng)藝細節等，在♥δ★多(duō)樣組合與變化(huà)中，收納瑣碎，煥新整潔優雅的(de)生(shēβ♣♠ng)活态度。


    People's requireme"∏<↑nts for the quality of life are getti ×"←ng higher and higher, a≈≤↓ nd cloakrooms are gradually movin≤→λ∑g from being exclusive to large houses to<≠ ordinary people's homes.

    A highly customized cloakroom, φ☆♣from spatial scale to functio><nal partitions, craftsm☆Ωanship details, etc., can store¶Ω trivial items in various combinations and ch₩¶♦≠anges, and renew a clean and elega™÷nt life attitude.


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      SAMPLE ROOM

      領潮時(shí)代的(de)生(shēng)活家(jiā)

      ——


      U.TIMES對(duì)新生(shēng)活方式的(de)探索、叠新，為( φwèi)索菲亞解鎖“更懂(dǒng)生(shēng)活的(de)的(de)定制(zhì)空(k↕¶ōng)間(jiān)”，

      通(tōng)過美(měi)學消費(fèi)體(tǐ)驗提升生(→®₽shēng)活品質，成為(wèi)領潮時(shí)代的(de)生(shēng)活家(jiā ←₩)。


      U.TIMES's exploration and i'∏nnovation of new lifestyles unlo¥γcked "a customized space for better understa★∞•£nding of life" for SOGAL.

      Improve the quality of life through aestheti≥ ♠c consumption experience $♦↔₹and become a lifestyle leader i¥÷n the trend era.


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      多(duō)樣化(huà)的(de)生(shēng)活方式衍生(shēng♦£)出更多(duō)藝術(shù)化(huà)、情景化(huà)的(↓×de)生(shēng)活場(chǎng)景，極緻的(de)細節塑造，在真實的(de)日(rì)♠€α≈常日(rì)處處流露出情感的(de)互動，讓每一(yī)種松弛有(yǒu)度的(de)生(shēδ♥&ng)活，回歸到(dào)空(kōng)¥÷↕α間(jiān)體(tǐ)驗本身(shēn)。


      Diversified lifestyles<↑‍₩ give rise to more artistic an€× d situational life scenes, shaped with extreme deπ♥©¥tails,

      Emotional interactions are ←≈γrevealed everywhere in real daily life, allowing©¥± every kind of relaxed and moderat→‌e life to return to the space experienc♠δ₽e itself.


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      每一(yī)個(gè)空(kōng)間(jiān)的(de)細節，都(dō♥"•u)承載著(zhe)居住者的(de)文(wén)化(huà)、藝術(δ♥shù)、品味、生(shēng)活的(de)态度。↑&

      卧室與書(shū)房(fáng)、書(shū)房(fáng)與茶€ ∏室的(de)組合，改變了(le)一(yī)貫的(&•de)空(kōng)間(jiān)形态和(¶'φ✘hé)風(fēng)格，或辦公、或閱讀(dú)、或休憩、或品✔ ↔茶……為(wèi)現(xiàn)代人(ré↕₩∞n)的(de)精神與物(wù)質生(shēng)活，提供了α✘(le)一(yī)個(gè)更有(yǒu)情趣₩Ω的(de)居住體(tǐ)驗。


      Every detail of the space €£¥∏carries the culture, art, tast₽≈e, and attitude towar©↑¥₽ds life of the residents.The combinatσ♣ion of bedroom and study room, study room and teε♠↕​a room has changed the usual spatial form and s®>★tyle, whether it is working, readinφ↑g, resting, or drinki<≤ng tea...It provides a more interestin" ¥↓g living experience for mod¥÷∑ern people’s spiritual and material life.


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        為(wèi)孩子(zǐ)所量身(shēn)定制(zhì)的(de)兒(ér‌ '₹)童房(fáng)，在全屋現(xiàn)代極簡風(fēng)格下(xià)多(d↔♥uō)出一(yī)份活潑的(de)色彩，讓孩子(∏≤→zǐ)在一(yī)個(gè)優雅、美(měi)觀并具有$₩(yǒu)藝術(shù)氣質的(de)家(jiā)中成長(cháng)，•↑§✘就(jiù)是(shì)最好(hǎo)的(de)禮物(wù)。


        The children's room customized fo<‌r children has a liv≠©♣ely color in the modern minimal₹♥→ist style of the whole house. ♥£↑Letting your children grow up in an elegσ>♦ant, beautiful and artistic home is th"<e best gift.


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        THE WHOLE FAMILY

        海(hǎi)納12.整家(jiā)易住系統

        ——


        新展廳不(bù)僅産品新潮，更擁有(yǒu)“一(yī)體(λ↑"tǐ)奢顔”、“全類完配”、“整家(jiā)易住”、“空(kō≤✔≠∞ng)間(jiān)環保”，創領行(xíng)業(y→¥λ è)的(de)“海(hǎi)納12整家(jiā)智配系統”等核​≤心支撐，一(yī)路(lù)伴随索菲亞發展叠代升級。ε&>α為(wèi)此，我們将不(bù)同空(kōng)間(jiān)、各類産品的(de)收納功能(nén÷©∏g)糅合于同一(yī)櫃體(tǐ)，通(tōn<×σg)過自(zì)由的(de)功能(néng)選配，為(wèi)消費(fèi)者搭建←±®更好(hǎo)的(de)居住體(tǐ)驗。


        The new exhibition hallπ​ not only has trendy products, but also has "all-‍σ←•in-one luxury appear§∞<ance", "all types of complete equipment↔♠", "the whole home is easy to live", and "space ₹♥®is environmentally friendly".

        Core support such as the industry-lea♣≠<→ding "Haina 12 Whole Home Intelligent Distrib₩σ≈ution System" has accompaβ‌‌↑nied Sofia's development and i®γ✘terative upgrades.To this end, we combine the s"¥☆≠torage functions of diffγ‌αerent spaces and various products into the same σ$¥cabinet, and create a better living e¶ γxperience for consumers through free func× ♣tion selection.


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